where marketing, communications and business development INTERSECT
Words and pictures.
Creativity and structure.
Mission and profit.
President and Principal Anya Breitenbach believes that (seeming) opposites not only attract, but often form the strongest partnerships and most effective strategies. Think about the design and functionality of a winning invention, the muscle and grace of a showstopping dance move, and the artistry and engineering of a landmark building.
For more than two decades, Breitenbach has brought her integrated approach to marketing, communications and development projects, as an in-house director, as an agency leader and, today, as an independent consultant. She has dedicated her career to representing organizations that impact the world in meaningful ways.
Forge & Foundry Strategic also draws on the bench strength of affiliated partners to provide additional support and specialized services―always backed by Breitenbach’s unswerving focus on strategy and quality.
PRESIDENT & PRINCIPAL
anya breitenbach
Breitenbach has a knack for pinpointing client priorities, coming up with a game plan to pursue goals, and ascertaining where programs need shoring up. Breitenbach is a self-professed “word nerd” who pairs this strategic know-how with a straight-talk approach to writing that triggers tangible results.
This has led to successful campaigns targeting a wide range of internal and external audiences. Her collaborative approach has boosted sales volume, market share and exposure for organizations in the private and public sector.
MEASURABLE RESULTS
for organizations in new york, california, dc, philadelphia, denver & beyond
Breitenbach has led award-winning marketing, communications and development efforts for Fortune 500 corporations, nonprofit organizations and government agencies from coast to coast. Now based in Asheville, North Carolina, Breitenbach works with organizations across the country and throughout the region.
Breitenbach’s experience leading communications for U.S. Department of Energy (DOE) initiatives, often coordinating activity across multiple national labs, benefits both commercial companies and nonprofit institutions focused on clean energy, environmental management and technology. Communities from Southeast Colorado to South Carolina have tapped her to promote their economic development concerns. On the health care front, she has helped spread the word to medical professionals on Mini-Cog, an early diagnostic tool for dementia, as well as conducting nutritional outreach to at-risk communities.
As an early proponent of experiential tourism, Breitenbach led the country’s largest operator of hotels in the national parks to an unmatched record of multi-million-dollar contract wins and steered public relations for one of the world’s top tour operators. She has also expanded and diversified attendance at marquee arts events and institutions in multiple cities.
national & regional RECOGNITION
Breitenbach’s leadership has been recognized with a Denver Business Journal “40 Under 40” award and by the Denver Metro Chamber of Commerce’s “Chamber 100” program. Her marketing activities have garnered national and regional awards from organizations including the American Marketing Association, the Public Relations Society of America and the International Association of Business Communicators.
dedication to the COMMUNITY
Breitenbach’s volunteer commitments reflect her passionate belief in supporting organizations that help make the world better and our community stronger. She has served on boards and committees for the Charleston Office of Sustainability, National Parks Conservation Association, Denver Metro Chamber of Commerce, Denver Art Museum, Denver Metro Convention and Visitors Bureau, Colorado Ballet, and Colorado Public Radio. Forge & Foundry Strategic is a proud corporate sponsor of the Wortham Center for the Performing Arts.
affiliated PARTNERS
While Breitenbach leads each client project and provides hands-on support every step of the way, her network of partners provide additional support and expertise.
Veteran journalist William Porter is a core member of Forge & Foundry’s writing and editing team. As a reporter and editor at The Denver Post and The Arizona Republic, Porter’s work won dozens of national awards, and he was part of a team that earned a Pulitzer Prize for breaking news. He has covered investigative, general features, popular culture and food beats, and served as a columnist and deputy arts and entertainment editor.
Drawing on decades of marketing experience, Terri Marshburn provides Forge & Foundry clients with editing, writing and project management support. After 30 years in the energy industry, managing communications projects for the DOE, research laboratories and public utilities, she offers an insider’s understanding of renewable energy, especially wind, water and solar power.
Marshburn began her career in magazine publishing, honing her skills as a writer and editor. She went on to start her own consulting practice, working with a variety of clients in the energy, technology, finance, government, education and health care sectors. She also served in the U.S. Peace Corps as a business development volunteer.
Joelynn and Brian Schroeder lead a small but mighty creative team dedicated to providing authentic and relevant solutions for their clients. They specialize in the clean energy sector, creating products that help promote research, engage the public and secure R&D funding. In addition to the clean energy sector, their 30+ years of combined experience includes designing for a multitude of industries including education, manufacturing, government, healthcare and technology.